Malo inaugurates its new boutique in Bologna’s Galleria Cavour
Ph: Ufficio Stampa Malo Italia
A new example of Italian luxury excellence arrives in Bologna. Malo, the historic Florentine knitwear brand particularly renowned for its fine cashmere, is opening its new boutique in Galleria Cavour.
The brand's history dates back to 1972 when brothers Alfredo and Giacomo Canessa decided to found a company to produce clothing using the finest raw materials (such as cashmere wool) and have them manufactured in Italy, in artisan workshops located between Campi Bisenzio and Piacenza.
Over time, Malo has established itself not only thanks to the quality of its yarns but also thanks to a stylistic identity that has become synonymous with comfort, timeless elegance and attention to artisanal details. Its minimalist aesthetic anticipates the quiet luxury trend with looks that are sophisticated, discreet and functional.
There are no ostentatious logos: the quality speaks for itself and is instantly recognisable in every piece. Furthermore, the brand has always been a symbol of Italian craftsmanship. Every stage of the manufacturing process, from spinning to dyeing to packaging, guarantees the highest quality standards and is subject to meticulous quality control.
Not just cashmere: over time, Malo has expanded its research and range to include other fine natural fibres such as alpaca, silk and linen, with a colour palette often inspired by the tones of nature and a clear and recognisable stylistic identity. It is precisely this aesthetic consistency that has guaranteed its success.
Today, the brand continues to invest in promoting Italian craftsmanship, looking to new technological frontiers and, in a sector such as fashion, which is by definition fast-paced and all-consuming, it continues to preserve the value of time, respecting all manufacturing processes with care and dedication. With this in mind, the brand has found its natural home in Galleria Cavour: thanks to its architectural features, here too, luxury becomes time for oneself, to enjoy shopping calmly and pleasurably.
Come and discover a new shopping experience in the name of beauty and Italian craftsmanship: Malo awaits you.
Ph: Ufficio Stampa Malo Italia