
Jaeger-LeCoultre and the personalised engravings of the Reverso

Time is perhaps one of the few elements that inexorably escapes human control. Jaeger-LeCoultre, one of the world’s most prestigious maison of haute horlogerie, has decided to attempt the feat of making a gesture, a gift, a person unforgettable by celebrating precisely the alchemy of time and the uniqueness of each moment.
For this reason, the Swiss house, which boasts one of its most sought-after shops in Galleria Cavour, has decided to transform its iconic watches into indelible memories through an exclusive opportunity: personalised engraving of the Reverso. In this way, each gift can become even more special because it is one of a kind: an absolutely personal memento capable of telling an intimate story, a moment, a significant date, an initial etched in the memory.
Among the numerous engraving options, one can also choose a zodiac sign symbol, world monuments or a floral graphic as well as, of course, more personal and creative options. The symbolic dedication on the back of the Reverso thus raises luxury to ever higher heights because it can make that gift and object one of a kind, just like the person who will wear it.
The design possibilities are infinite and of rare precision, just as amazing is the ability of the craftsmen and engravers at the Manufacture Jaeger-LeCoultre to satisfy each request to the full. The watch is thus transformed into a made-to-measure accessory, increasingly personal, capable of describing a moment in an indelible manner and giving “forever” a new meaning. It might seem an oxymoron: a timepiece that conceals a timeless memory and perhaps that is precisely the secret of this initiative.
The true Christmas gift, then, according to the haute horlogerie house, is expressed through the creativity of the giver: the purchaser thus becomes even more the protagonist of his or her choice, transforming himself or herself into a creator and creative. This holiday season, surprise yourself with a special gift: unique and personal, like the most beautiful moments indissolubly engraved in your heart.